American Target Advertising™ pioneered political direct mail in 1965. And is still the world’s largest conservative direct mail marketing agency.​Founded in 1965 by Chairman Richard A. Viguerie, American Target Advertising™, Inc. (ATA) is the oldest and largest conservative direct mail marketing and fundraising agency for nonprofit organizations. ATA’s team of 80 professionals, including our world-class marketers using Viguerie's Four Horsemen of Marketing®, specialize in the rapid growth of client donor bases, income, and impact.​Our Mission:​To help save America and Western Civilization using world-class direct mail marketing and fundraising for conservative, faith-based, and patriotic organizations and causes that provide needed leadership and energy. Our Record since 1965: Over $7.7 billion raised for our clients’ many worthy causes. Over 94 million donations​​ Over 4.9 billion letters mailed